Dear friends of AICARM,
In this special issue of AICARM NEWS we continue our offer of informative thematic sheets.
In these pages we offer you the article by Emil Tsenov, entrepreneur and marketing consultant, involved in various initiatives in favor of patients, which examines all aspects inherent to the choice of implanting a defibrillator.
Tsenov's contribution, which comes from practical experiences, is a useful tool for consciously facing a choice that also involves delicate psychological aspects.
The President
Prof. Franco Cecchi
Dr. Emil Tsenov
INSEAD MBA Marketing Consultant
Dr. Tsenov is actively involved in the work of patients with hypertrophic cardiomyopathy.
