Dr. Emil Tsenov lives and works in Vienna, Austria, and is an Austrian citizen of Bulgarian origin. He holds a Bachelor of Business Administration (American University in Bulgaria), a Master of Arts in English Language and Literature (Sofia University), and an MBA from INSEAD. Emil has worked in several leadership positions in marketing and IT at major companies such as Philips, Zurich Insurance, and OMV, as well as in start-ups.
He currently runs the marketing consultancy firm Optimus Consulting which deals with various strategic and operational marketing problems and teaches at several universities.
In 1989, Emil was diagnosed with non-obstructive hypertrophic cardiomyopathy (HCM), a disease that killed his father at the age of 54. Since then, Emil has been actively involved in several patient initiatives. He is well acquainted with the landscape of European HCM patient organizations, as well as country-specific and EU regulations. He also wrote the novel “The Green Tunnel” (2022) which features people with HCM as its main protagonists.
